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Organization theory --- Business failures --- Industrial management. --- Success in business.

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Drawing from decades of research, Genes, Climate, and Consumption Culture: Connecting the Dots demonstrates how climate dictates culture and consumption. The author shows that human genes are climatic adaptations over thousands of years of evolution, which has resulted in the dramatic differences between people's food, clothing, and shelter choices. Most importantly, the book discusses how many of the fundamental differences between cultures, with respect to time, space, friendship, and technology, are responses to their particular climate. Readers will learn how to challenge their assumptions about what types of products and services foreign markets want. They will learn how to examine local markets vis-a-vis climate and culture, either changing their products accordingly or delivering entirely new offerings.

Genes. --- Units of heredity --- Units of inheritance --- Heredity --- Molecular genetics --- DNA --- Consumption (Economics). --- Climate change mitigation. --- Business & Economics --- Sales & marketing. --- Marketing --- General. --- Climate mitigation --- Climatic changes --- Climatic mitigation --- Mitigation of climate change --- Environmental protection --- Consumer demand --- Consumer spending --- Consumerism --- Spending, Consumer --- Demand (Economic theory) --- Mitigation

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Marketing --- Encyclopedias --- Encyclopédies --- Encyclopédies

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Consumer behavior. --- Marketing. --- Consumer satisfaction. --- 659.113.25 --- Consumentengedrag --- Research into consumer habits, demand, market trends etc. --- Consumers' preferences. --- 659.113.25 Research into consumer habits, demand, market trends etc. --- Consumer behavior --- Consumer satisfaction --- Consumers' preferences --- Marketing --- Consumer goods --- Domestic marketing --- Retail marketing --- Retail trade --- Industrial management --- Aftermarkets --- Selling --- Brand preferences --- Choice (Economic theory) --- Choice of product --- Preferences, Consumers' --- Product choice --- Consumers --- Revealed preference theory --- Customer satisfaction --- Satisfaction --- Brand loyalty --- Customer loyalty --- Behavior, Consumer --- Buyer behavior --- Decision making, Consumer --- Human behavior --- Consumer profiling --- Market surveys --- Research into consumer habits, demand, market trends etc --- Attitudes