Choose an application

• Reference Manager
• EndNote
• RefWorks (Direct export to RefWorks)

Economic law --- Advertising. Public relations --- European Union --- Comparison advertising --- Publicité comparative --- Law and legislation --- Droit --- Comparative advertising --- Publicité comparative

Choose an application

• Reference Manager
• EndNote
• RefWorks (Direct export to RefWorks)

Advertising --- Comparison advertising --- Research --- Comparative advertising --- Publicité --- Publicité comparative --- Periodicals. --- Périodiques --- Recherche --- Business, Economy and Management --- General and Others --- Marketing and Sales --- Trade and Commerce --- Marketing --- Advertising. Public relations

Choose an application

• Reference Manager
• EndNote
• RefWorks (Direct export to RefWorks)

This is a comprehensive handbook of the theory and practice of international advertising linked to overall trends in business globalisation.

Advertising --- Advertising media planning --- Comparative advertising --- #SBIB:001.AANKOOP --- #SBIB:309H2800 --- #SBIB:309H2820 --- Advertising media, Choice of --- Advertising media selection --- Media planning in advertising --- Ads --- Advertisements --- Advertising, Consumer --- Advertising, Retail --- Advertising, Store --- Commercial speech --- Consumer advertising --- Retail advertising --- Speech, Commercial --- Store advertising --- Business --- Communication in marketing --- Industrial publicity --- Retail trade --- Advertisers --- Branding (Marketing) --- Propaganda --- Public relations --- Publicity --- Sales promotion --- Selling --- Advertising, Comparison --- Comparison advertising --- Reclame: algemene werken --- De reclameboodschap: algemene werken --- Advertising. --- Advertising media planning. --- Comparative advertising. --- Social Sciences and Humanities. Communication Studies --- Public Relations. --- reclamepsychologie --- internationale marketing --- Advertising. Public relations --- adverteren --- Reclame --- Internationale reclame --- Mediaplanning --- E-books

Choose an application

• Reference Manager
• EndNote
• RefWorks (Direct export to RefWorks)

Advertising. Public relations --- Advertising --- Advertising [Comparison ] --- Advertising media [Choice of ] --- Advertising media planning --- Advertising media selection --- Choix de médias en publicité --- Choix des supports publicitaires --- Media planning in advertising --- Media-planning (Publicité) --- Mediaplanning (Publicité) --- Plan de médias --- Plan médias --- Plans de médias --- Plans médias --- Publicité --- Publicité -- Plans médias --- Reclame --- Reclame en mediaplanning --- Supports publicitaires [Choix des ] --- 659.1 --- Advertising, Comparison --- #SBIB:309H2800 --- Comparison advertising --- Advertising media, Choice of --- Ads --- Advertisements --- Advertising, Consumer --- Advertising, Retail --- Advertising, Store --- Commercial speech --- Consumer advertising --- Retail advertising --- Speech, Commercial --- Store advertising --- Business --- Communication in marketing --- Industrial publicity --- Retail trade --- Advertisers --- Branding (Marketing) --- Propaganda --- Public relations --- Publicity --- Sales promotion --- Selling --- Publicity. Advertising --- Reclame: algemene werken --- Advertising media planning. --- Advertising. --- Comparative advertising. --- 659.1 Publicity. Advertising --- Comparative advertising --- Advertising, Comparison.

Choose an application

• Reference Manager
• EndNote
• RefWorks (Direct export to RefWorks)

Advertising --- Comparative advertising --- Advertising. --- Comparative advertising. --- Research --- Research. --- United States. --- Ads --- Advertisements --- Advertising, Consumer --- Advertising, Retail --- Advertising, Store --- Commercial speech --- Consumer advertising --- Retail advertising --- Speech, Commercial --- Store advertising --- Advertising, Comparison --- Comparison advertising --- Retail trade --- ABŞ --- ABSh --- Ameerika Ühendriigid --- America --- Amerika Birlăshmish Shtatlary --- Amerika Birlăşmi Ştatları --- Amerika Birlăşmiş Ştatları --- Amerika ka Kelenyalen Jamanaw --- Amerika Qūrama Shtattary --- Amerika Qŭshma Shtatlari --- Amerika Qushma Shtattary --- Amerika --- Amerikai Egyesült Államok --- Amerikanʹ Veĭtʹsėndi︠a︡vks Shtattnė --- Amerikări Pĕrleshu̇llĕ Shtatsem --- Amerikas Forenede Stater --- Amerikayi Miatsʻyal Nahangner --- Ameriketako Estatu Batuak --- Amirika Carékat --- AQSh --- Ar. ha-B. --- Arhab --- Artsot ha-Berit --- Artzois Ha'bris --- Bí-kok --- Ē.P.A. --- EE.UU. --- Egyesült Államok --- ĒPA --- Estados Unidos --- Estados Unidos da América do Norte --- Estados Unidos de América --- Estaos Xuníos --- Estaos Xuníos d'América --- Estatos Unitos --- Estatos Unitos d'America --- Estats Units d'Amèrica --- Ètats-Unis d'Amèrica --- États-Unis d'Amérique --- Fareyniḳṭe Shṭaṭn --- Feriene Steaten --- Feriene Steaten fan Amearika --- Forente stater --- FS --- Hēnomenai Politeiai Amerikēs --- Hēnōmenes Politeies tēs Amerikēs --- Hiwsisayin Amerikayi Miatsʻeal Tērutʻiwnkʻ --- Istadus Unidus --- Jungtinės Amerikos valstybės --- Mei guo --- Mei-kuo --- Meiguo --- Mî-koet --- Miatsʻyal Nahangner --- Miguk --- Na Stàitean Aonaichte --- NSA --- S.U.A. --- SAD --- Saharat ʻAmērikā --- SASht --- Severo-Amerikanskie Shtaty --- Severo-Amerikanskie Soedinennye Shtaty --- Si︠e︡vero-Amerikanskīe Soedinennye Shtaty --- Sjedinjene Američke Države --- Soedinennye Shtaty Ameriki --- Soedinennye Shtaty Severnoĭ Ameriki --- Soedinennye Shtaty Si︠e︡vernoĭ Ameriki --- Spojené staty americké --- SShA --- Stadoù-Unanet Amerika --- Stáit Aontaithe Mheiriceá --- Stany Zjednoczone --- Stati Uniti --- Stati Uniti d'America --- Stâts Unîts --- Stâts Unîts di Americhe --- Steatyn Unnaneysit --- Steatyn Unnaneysit America --- SUA --- Sŭedineni amerikanski shtati --- Sŭedinenite shtati --- Tetã peteĩ reko Amérikagua --- U.S. --- U.S.A. --- United States of America --- Unol Daleithiau --- Unol Daleithiau America --- Unuiĝintaj Ŝtatoj de Ameriko --- US --- USA --- Usono --- Vaeinigte Staatn --- Vaeinigte Staatn vo Amerika --- Vereinigte Staaten --- Vereinigte Staaten von Amerika --- Verenigde State van Amerika --- Verenigde Staten --- VS --- VSA --- Wááshindoon Bikéyah Ałhidadiidzooígíí --- Wilāyāt al-Muttaḥidah --- Wilāyāt al-Muttaḥidah al-Amirīkīyah --- Wilāyāt al-Muttaḥidah al-Amrīkīyah --- Yhdysvallat --- Yunaeted Stet --- Yunaeted Stet blong Amerika --- ZDA --- Združene države Amerike --- Zʹi︠e︡dnani Derz︠h︡avy Ameryky --- Zjadnośone staty Ameriki --- Zluchanyi︠a︡ Shtaty Ameryki --- Zlucheni Derz︠h︡avy --- ZSA --- Business --- Communication in marketing --- Industrial publicity --- Advertisers --- Branding (Marketing) --- Propaganda --- Public relations --- Publicity --- Sales promotion --- Selling --- AB --- America (Republic) --- Amerika (Republic) --- Amerikanʹ Veĭtʹsėndi͡avks Shtattn --- Saharat ʻAmērik --- Si͡evero-Amerikanskīe Soedinennye Shtaty --- Soedinennye Shtaty Si͡evernoĭ Ameriki --- Spojené staty americk --- Stáit Aontaithe Mheirice --- Wááshindoon Bikéyah Ałhidadiidzooígí --- Zʹi͡ednani Derz͡havy Ameryky --- Zluchanyi͡a Shtaty Ameryki --- Zlucheni Derz͡havy --- Spojené obce severoamerick --- Publicité --- Publicité comparative --- Reclame. --- Recherche --- Amerikanʹ Veĭtʹsėndi͡avks Shtattnė --- É.-U. --- ÉU --- Spojené obce severoamerické