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This book helps students with the initial phases of their business research project, offering a clear step-by-step approach from defining aims and research questions through to conducting literature reviews and writing a methodology.

Proposal writing in business.

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A business case is a logical, structured argument to bring about business change, aimed at the decision makers in an organisation. A persuasive, well-written business case can win over your readers and get you the all important approval you need. In this book you’ll discover the do’s and don’ts of pitching your ideas through a business case. You'll learn what the essential components of a business case are, including what key questions you should be answering, how to structure your business case, factors to consider when thinking about benefits and risks, and how best to tackle ROI. --- 'Presents a practical and down to earth approach to business case development.' Peter Wheatcroft , Moderator for the UK IT Industry Awards, Service Desk and Incident Manager

Proposal writing in business.

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Now in a third edition-the bestselling guide to writing better proposals and landing more clients.

Proposal writing in business. --- Persuasion (Rhetoric)

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"Resourcing new ventures is-all important for entrepreneurs, and creating a successful business plan can be make or break when it comes to attracting investment. Written by an experienced academic and consultant, this book provides a concise guide for producing the optimal business plan.Business plans are vital when it comes to making strategic decisions and monitoring progress. Writing a Business Plan is designed to teach you how to write your business plan without relying on someone else or internet templates. It will take you through each stage of business-plan writing, with chapters on generating ideas; describing business opportunities; drawing a business road map; and considering marketing, financial, operations, HR, legal and risk. The book includes a range of features to assist you, including worked-through examples. This unique book provides a one-stop shop for entrepreneurs and students of entrepreneurship to hone their skills in writing a useful and comprehensive business plan."--Provided by publisher.

Business planning. --- Proposal writing in business.

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Proposal writing in business. --- Business report writing.