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De wereld staat op zijn kop. De gevolgen van het coronavirus zijn wereldwijd groot, maar voor de realisatie van evenementen zijn ze gigantisch. Live-ontmoetingen kunnen voorlopig niet plaatsvinden op de manier zoals we die gewend waren. En dat terwijl de behoefte aan kennisdeling, contact, relatiebinding, netwerken en beleving enorm is.Maar ook als we weer ?mogen?, is het nog maar de vraag in welke mate en in welke vormen we impactvolle belevenissen weer ?on site? gaan realiseren. Online en hybride events veroveren nu een plek die nooit meer volledig zal worden ingeleverd.En dat is ?even? schakelen. De Event Disruptie is compleet. Nieuwe vaardigheden, kennis en creativiteit zijn nodig om impactvol te organiseren binnen het ?nieuwe normaal?.Dit boekje geeft je inzicht in de mogelijkheden, aandachtspunten en voor- en nadelen van online en hybride events. Het helpt je de juiste online werkvorm en het juiste platform te kiezen en het programma energiek, dynamisch en interactief op te tuigen.Lenny Klaassen organiseert vanuit haar eventbureau Effectivents al 20 jaar bedrijfsevenementen en is trainer in eventmanagement. Zowel de events als de trainingen zijn sinds het tweede kwartaal van 2020 volledig in de Event Disruptie meegegaan. Haar visie: wie gebaande paden durft te verlaten en creativiteit en innovatie durft te omarmen, zal zien dat online en hybride varianten ook hele mooie kansen brengen. In dit boekje lees je er meer over. https://www.standaardboekhandel.be/p/omgaan-met-event-disruptie-9789462157163

Planning (firm) --- evenementen --- evenementen marketing --- projectmanagement --- Eventmanagement --- Evenementen --- COVID-19 --- management --- event --- energie --- Evenementen ; organisatie --- Evenement --- 659.4 --- 659.4 Public relations (PR) --- Public relations (PR)

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PR (public relations) --- Advertising. Public relations --- Public relations --- #SBIB:309H252 --- 091 --- PR --- Externe communicatie (incl. public relations) --- public relations --- Mediarelaties --- Interne communicatie --- Issue management --- Crisis public relations --- Public Affairs --- Financiële public relations --- Marketingcommunicatie --- Sponsoring (alle aspecten) --- Techniek --- Theorieën --- Public relationstheorieën --- Public relationstechnieken --- Public relations. --- Business --- Industries --- PR (Public relations) --- Advertising --- Industrial publicity --- Mass media and business --- Propaganda --- Publicity

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Public relations --- Encyclopedias --- 659.4 --- 659.4 Public relations (PR) --- Public relations (PR) --- Business --- Industries --- PR (Public relations) --- Advertising --- Industrial publicity --- Mass media and business --- Propaganda --- Publicity --- Crisiscommunicatie --- Crisismanagement --- Internet --- Ethiek --- Geschiedenis --- Vaktaal --- Management --- Media --- Nieuws --- Organisaties --- Woordenboeken --- Theorieën --- Public relationstheorieën --- Organisatiemanagement --- Public relations-ethiek --- Managementethiek --- Vakjargon --- Organisatie --- Woordenboek --- Theorie --- Ondernemingsethiek --- Godsdienst --- Sport --- Duurzaamheid --- Geneeskunde --- Techniek (wetenschap) --- Filosofie --- Psychologie --- Sociologie --- Atlas --- Museum --- Man --- Cultuur --- Erfelijkheidsleer --- Stadssamenleving --- Technologie --- Voeding --- Maatschappij --- Verpleegkunde --- Verplegingswetenschap --- Drank --- Gezondheid --- Volwassene

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This volume is a major contribution to the trans-national debate on public relations research and communication management. It presents dominant concepts and findings from the scientific community in Germany in English language. At the same time, the compilation contains a selection of the most influential and relevant approaches from European and international researchers. Editors and contributors are renowned academics from all over the world. This books honours Guenter Bentele, one of the international spearheads of public relations research, and gives academics, students and communication managers a focussed insight into the field.

PR (public relations) --- Advertising. Public relations --- Social Sciences, general. --- Sociology. --- Sociologie --- Public relations -- Research. --- Public relations. --- Research. --- Social Sciences --- Sociology --- Public relations --- Social theory --- Business --- Industries --- PR (Public relations) --- Social sciences. --- Communication. --- Social Sciences. --- Communication Studies. --- Advertising --- Industrial publicity --- Mass media and business --- Propaganda --- Publicity --- Social sciences --- Communication, Primitive --- Mass communication --- Behavioral sciences --- Human sciences --- Sciences, Social --- Social science --- Social studies --- Civilization

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Applied marketing --- Advertising. Public relations --- marketing --- reclamecampagnes --- marketingstrategie --- marketingcommunicatie --- reclame --- communicatiestrategie --- evenementen marketing --- communicatiemanagement --- Mass communications --- Marketing --- Marketingcommunicatie --- 658.8 --- PR --- promoties --- Marketing. Sales. Selling. Distribution --- marketing, verkoop, distributie --- Reclame --- Sponsoring (alle aspecten) --- Communicatie --- Public relations --- Direct marketing --- Reclameplanning --- Media --- Onderzoek --- Reclame-onderzoek --- Media-onderzoek --- Communicatie-onderzoek --- Evenementenmarketing --- 658.8 Marketing. Sales. Selling. Distribution --- PR. --- communicatiestrategie. --- promoties. --- reclame. --- Marketing, verkoop, distributie. --- Marketing. Sales. Selling. Distribution. --- public relations --- PXL-Business 2016