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Writing --- Translation science --- English language --- Chinese languages

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The new edition of this best-selling series combines comprehensive development and practice in the rhetorical modes while integrating instruction in reading, grammar, critical thinking, and vocabulary development. -Developing Composition Skills focuses students on narrating, describing, analyzing, comparing and contrasting, classifying, and evaluating at the paragraph level and offers a complete introduction that bridges the gap between the paragraph and the essay level. -Refining Composition Skills develops essay writing skills needed for success at the college level by thoroughly reviewing and presenting the following rhetorical modes: compare and contrast, example, classification, process analysis, cause and effect, and argument.

English language --- Academic writing. --- Composition and exercises. --- Grammar.

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In this brisk and accessible history, sinologist Thomas O. Höllmann explains the development of the Chinese writing system and its importance in literature, religion, art, and other aspects of culture. Spanning the earliest epigraphs and oracle bones to writing and texting on computers and mobile phones today, Chinese Script is a wide-ranging and versatile introduction to the complexity and beauty of written text and calligraphy in the Chinese world.Höllmann delves into the origins of Chinese script and its social and political meanings across millennia of history. He recounts the social history of the writing system; written and printed texts; and the use of writing materials such as paper, silk, ink, brush, and printing techniques. The book sheds light on the changing role of literacy and education; the politics of orthographic reform; and the relationship of Chinese writing to non-Han Chinese languages and cultures. Höllmann explains the inherent complexity of Chinese script, demonstrating why written Chinese expresses meaning differently than oral language and the subtleties of the relationship between spoken word and written text. He explores calligraphy as an art, the early letter press, and other ways of visually representing Chinese languages. Chinese Script also provides handy illustrations of the concepts discussed, showing how ideographs function and ways to decipher them visually.

Calligraphy, Chinese. --- Chinese language --- Writing. --- Chinese calligraphy --- Ideography

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To communicate effectively it is vital that our mode of communication is clear and concise. When conveying our message, the written word must contain all the elements of good writing - including style, sentence structure, choice of words and the way they are used - to ensure that the message is understood as intended. This fully updated edition is a hands-on, practical guide to writing style for students and others entering the PR industry. It will also be valuable for those already employed in the public relations profession and for those who earn their living using their writing skills. Offering advice on the basic principles of grammar as well as covering the essential editing skills, Effective Writing Skills for Public Relations includes guidance on: * developing and policing a house style ; * avoiding clichés and jargon ; * handling headlines and captions ; * ensuring readability ; * writing press releases ; * public speaking and speech writing ; * proof correction marks ; * the language of information technology (IT) ; This third edition also includes five new chapters covering editing skills, what makes a good annual report, the legal issues facing writers and the use of Americanisms. Effective Writing Skills for Public Relations can be used as a continuous professional development plan. It is also recommended reading for students of the Chartered Institute of Public Relations (CIPR) Diploma.

Business writing --- Communicatie --- Public relations --- Public relations. --- Schrijfvaardigheden. --- Schrift.

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766.022 --- designtheorie --- 745.01 --- 766.01 --- productdesign --- woord en beeld --- literatuur --- narratologie --- informatiedesign --- grafisch ontwerp --- grafisch design --- grafische vormgeving --- Storytelling. --- Narration (Rhetoric) --- Creative writing. --- Narration (Rhetoric). --- Creative writing --- Storytelling --- Story-telling --- Telling of stories --- Oral interpretation --- Children's stories --- Folklore --- Oral interpretation of fiction --- Narrative (Rhetoric) --- Narrative writing --- Rhetoric --- Discourse analysis, Narrative --- Narratees (Rhetoric) --- Writing (Authorship) --- Authorship --- Creation (Literary, artistic, etc.) --- Performance