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The innovator's way : essential practices for successful innovation
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ISBN: 0262518120 0262014548 9786612899195 0262289334 1282899198 9780262289337 0262288974 9780262014540 Year: 2010 Publisher: Cambridge, Mass. : MIT Press,

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Innovation is the ruling buzzword in business today. Technology companies invest billions in developing new gadgets; business leaders see innovation as the key to a competitive edge; policymakers craft regulations to foster a climate of innovation. And yet businesses report a success rate of only four percent for innovation initiatives. Can we significantly increase our odds of succeeding at innovation? In The Innovator's Way, innovation experts Peter Denning and Robert Dunham reply with an emphatic yes. Innovation, they write, is not simply an invention, a policy, or a process to be managed. Innovation is a personal skill that can be learned, developed through practice, and extended into organizations. Denning and Dunham define innovation as the art of getting people to adopt change. They draw a distinction between invention and innovation: many inventions never become innovations, and many innovations do not involve an invention. They identify and describe eight personal practices that all successful innovators perform: sensing,envisioning, offering, adopting, sustaining, executing, leading, and embodying. Together, these practices can boost a fledgling innovator to success. Weakness in any of these practices, they show, blocks innovation. Denning and Dunham describe innovation at scales ranging from the private (a family organization of chores and allowances) to the planetary (the invention and adoption of the World Wide Web). They provide a detailed account of the eight practices and how to accomplish them; and they chart the path to innovation mastery, from individual practices to teams and social networks.

Design-driven innovation : changing the rules of competition by radically innovating what things mean
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ISBN: 9781422124826 1422124827 Year: 2009 Publisher: Boston, Mass. Harvard Business Press

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With fascinating examples from leading European and American companies, Roberto Verganti shows that for truly breakthrough products and services, we must look beyond customers and users to those he calls 'interpreters' - the experts who deeply understand and shape the markets they work in.


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101 design methods : a structured approach for driving innovation in your organisation.
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ISBN: 9781118083468 1118083466 Year: 2013 Publisher: New Jersey Wiley

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Unlike other books on the subject, 101 Design Methods approaches the practice of creating new products, services, and customer experiences as a science, rather than an art, providing a practical set of collaborative tools and methods for planning and defining successful new offerings. Strategists, managers, designers, and researchers who undertake the challenge of innovation, despite a lack of established procedures and a high risk of failure, will find this an invaluable resource. Novices can learn from it; managers can plan with it; and practitioners of innovation can improve the quality of their work by referring to it.

The innovation secrets of Steve Jobs : insanely different principles for breakthrough success.
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ISBN: 9780071748759 007174875X Year: 2011 Publisher: New York McGraw-Hill

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Introduction: What the World Needs Now Is More Jobs Steve JobsChapter 1 What Would Steve Do? 1 Principle 1 Do What You Love Chapter 2 Follow Your Heart Chapter 3 Think Differently About Your Career Principle 2 Put a Dent in the Universe Chapter 4 Inspire Evangelists Chapter 5 Think Differently About Your Vision Principle 3 Kick-Start Your Brain Chapter 6 Seek Out New ExperiencesChapter 7 Think Differently About How You Think Principle 4 Sell Dreams, Not Products Chapter 8 See Genius in Their Craziness Chapter 9 Think Differently About Your Customers Principle 5 Say No to 1,000 Things Chapter 10 Simplicity Is the Ultimate Sophistication Chapter 11 Think Differently About Design Principle 6 Create Insanely Great Experiences Chapter 12 We're Here to Help You Grow Chapter 13 Think Differently About Your Brand Experience Principle 7 Master the Message Chapter 14 The World's Greatest Corporate Storyteller Chapter 15 Think Differently About Your Story One More Thing...Don't Let the Bozos Get You Down


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The design thinking playbook : mindful digital transformation of teams, products, services, businesses and ecosystems
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ISBN: 9781119467472 Year: 2018 Publisher: Hoboken Wiley

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A radical shift in perspective to transform your organization to become more innovative The Design Thinking Playbook is an actionable guide to the future of business. By stepping back and questioning the current mindset, the faults of the status quo stand out in stark relief-and this guide gives you the tools and frameworks you need to kick off a digital transformation. Design Thinking is about approaching things differently with a strong user orientation and fast iterations with multidisciplinary teams to solve wicked problems. It is equally applicable to (re-)design products, services, processes, business models, and ecosystems. It inspires radical innovation as a matter of course, and ignites capabilities beyond mere potential. Unmatched as a source of competitive advantage, Design Thinking is the driving force behind those who will lead industries through transformations and evolutions. This book describes how Design Thinking is applied across a variety of industries, enriched with other proven approaches as well as the necessary tools, and the knowledge to use them effectively. Packed with solutions for common challenges including digital transformation, this practical, highly visual discussion shows you how Design Thinking fits into agile methods within management, innovation, and startups. Explore the digitized future using new design criteria to create real value for the user Foster radical innovation through an inspiring framework for action Gather the right people to build highly-motivated teams Apply Design Thinking, Systems Thinking, Big Data Analytics, and Lean Start-up using new tools and a fresh new perspective Create Minimum Viable Ecosystems (MVEs) for digital processes and services which becomes for example essential in building Blockchain applications Practical frameworks, real-world solutions, and radical innovation wrapped in a whole new outlook give you the power to mindfully lead to new heights. From systems and operations to people, projects, culture, digitalization, and beyond, this invaluable mind shift paves the way for organizations-and individuals-to do great things. When you're ready to give your organization a big step forward, The Design Thinking Playbook is your practical guide to a more innovative future.

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