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"Effective visualization is the best way to communicate information from the increasingly large and complex datasets in the natural and social sciences. But with the increasing power of visualization software today, scientists, engineers, and business analysts often have to navigate a bewildering array of visualization choices and options. This practical book takes you through many commonly encountered visualization problems, and it provides guidelines on how to turn large datasets into clear and compelling figures. What visualization type is best for the story you want to tell? How do you make informative figures that are visually pleasing? Author Claus O. Wilke teaches you the elements most critical to successful data visualization." -- Provided by publisher

Information visualization. --- Visual analytics. --- Visualization --- Data processing. --- Artificial intelligence. Robotics. Simulation. Graphics --- Computer. Automation --- data visualization

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This book develops survey data analysis tools in Python, to create and analyze cross-tab tables and data visuals, weight data, perform hypothesis tests, and handle special survey questions such as Check-all-that-Apply. In addition, the basics of Bayesian data analysis and its Python implementation are presented. Since surveys are widely used as the primary method to collect data, and ultimately information, on attitudes, interests, and opinions of customers and constituents, these tools are vital for private or public sector policy decisions. As a compact volume, this book uses case studies to illustrate methods of analysis essential for those who work with survey data in either sector. It focuses on two overarching objectives: Demonstrate how to extract actionable, insightful, and useful information from survey data; and Introduce Python and Pandas for analyzing survey data.

Statistical science --- Mathematical statistics --- Marketing --- Artificial intelligence. Robotics. Simulation. Graphics --- Computer. Automation --- informatica --- marketing --- statistiek --- KI (kunstmatige intelligentie) --- Statistics. --- Information visualization. --- Marketing. --- Artificial intelligence --- Statistics in Business, Management, Economics, Finance, Insurance. --- Data and Information Visualization. --- Statistics and Computing. --- Data Science. --- Data processing. --- Estudis de mercat --- Processament de dades --- Python (Llenguatge de programació)

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Our everyday lives are filled with a massive flow of information that we must interpret in order to understand the world we live in. Considering this complex variety of data floating around us, sometimes the best -- or even only -- way to communicate is visually. This unique book presents a fascinating perspective on the subject, highlighting the work of the masters of the profession who have created a number of breakthroughs that have changed the way we communicate. Information Graphics has been conceived and designed not just for graphics professionals, but for anyone interested in the history and practice of communicating visually. The in-depth introductory section, illustrated with over 60 images (each accompanied by an explanatory caption), features essays by Sandra Rendgen, Paolo Ciuccarelli, Richard Saul Wurman, and Simon Rogers; looking back all the way to primitive cave paintings as a means of communication, this introductory section gives readers an excellent overview of the subject. The second part of the book is entirely dedicated to contemporary works by today's most renowned professionals, presenting 200 graphics projects, with over 400 examples -- each with a fact sheet and an explanation of methods and objectives -- divided into chapters by the subjects Location, Time, Category, and Hierarchy."--Publisher description.

grafische vormgeving --- grafisch ontwerp --- grafisch design --- informatiedesign --- bewegwijzering --- 766.022 --- visualiseren --- informatie --- data-analyse --- statistiek --- mapping --- diagrammen --- Infografiek --- PXL-Music 2017 --- Visual communication --- Information visualization --- Graphic arts --- Communication --- Théorie de l'information --- Cartographie --- Visual communication. --- Datavisualisatie --- Informatieverwerking ; grafisch --- Graphic signs --- Documentation and information --- Mass communications --- Computer. Automation --- graphic design --- grafische communicatie --- datavisualisatie

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This book shows the role data plays in communication and marketing and how it can be used as an important source for storytelling. Because data, as a raw material of the digital age, inspires corporate strategy. If it is collected, interpreted and processed properly, it provides new and sometimes surprising insights into contexts and offers the opportunity to develop exciting stories from it. Stories that also create relevance with regard to corporate goals, spark dialogues and make communication effective. The author explains in an easy-to-understand way how data-based communication strategies can be turned into gripping stories. He also provides useful tools and shows why data can lie, how important its visual processing is, where its use meets ethical limits and why data protection is also a business opportunity. Using practical examples, the book offers marketing and communication experts - but also interested managers from other disciplines - numerous inspirations and new perspectives. The content - Storytelling with data: The Oracle Principle - Storytelling in the digital age: narratives, protagonists and stories - From the question to the data: Why am I relevant? For whom am I relevant? Which topics are relevant? What moves users? - The path to a data strategy: developing a story, finding heroes and working as a team - What matters in data stories: manipulation, machine bias, ethics, privacy The author Dr. Hans-Wilhelm Eckert has over 25 years of experience in the communications industry: as a journalist, press officer, marketing and investor relations manager and consultant. The graduate historian is the owner of the communications consultancy momentum communication. His focus is on data and technology-driven industries, especially finance and IT. .

Product strategy --- Marketing --- Mass communications --- Advertising. Public relations --- merken --- PR (public relations) --- marketing --- bedrijfscommunicatie --- Branding (Marketing). --- Business communication.. --- Storytelling.. --- Comunicació en l'empresa --- Construcció de marca (Màrqueting) --- Narració de contes --- E-books --- Business communication --- Communication in marketing --- Information visualization --- Data processing

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"The eight comprehensive chapters in Data Flow 2 expand the definition of contemporary information graphics. Wide-ranging examples introduce new techniques and forms of expression. In addition to the inspiring visuals, interviews with the New York Times's Steve Duenes, Infosthetic's Andrew Vande Moere, Visualcomplexity's Manuel Lima, Art+Com's Joachim Sauter, and passionate cartographer Menno-Jan Kraak as well as text features by Johannes Schardt provide insight into the challenges of creating effective work."--Cover.

scientific illustrations [images] --- grafische communicatie --- Advertising. Public relations --- reclamevormgeving --- Graphic arts --- visualisatie (informatica) --- visualization [computer] --- wetenschappelijke illustraties --- grafische vormgeving --- graphic design --- advertising --- Design. --- Diagramm. --- Gebrauchsgraphik. --- Visual communication. --- Communication in design. --- Information visualization. --- Arts graphiques --- Communication visuelle --- Communication en design --- Visualisation de l'information --- History --- Histoire --- 766.022 --- diagrammen --- eenentwintigste eeuw --- grafieken --- grafisch design --- informatie --- informatiedesign --- 766 --- grafisch ontwerpen --- 007 --- 655 --- 31 --- 766:659.2 --- Architecturale communicatiemethoden ; portfolio's ; diagrammen --- toegepaste grafische kunsten --- Visuele communicatie --- Grafische vormgeving --- Toegepaste grafische kunst --- Grafische industrie --- Gebruiksgrafiek --- Statistieken --- Statistiek --- Gebruiksgrafiek ; voorlichting ; adviezen --- Communication in design --- Information visualization --- Visual communication --- 754.46 --- signalisatie (bewegwijzering) --- tabellen --- Graphic communication --- Imaginal communication --- Pictorial communication --- Communication --- Data visualization --- Visualization of information --- Information science --- Visual analytics --- Art, Graphic --- Arts, Graphic --- Graphic design (Graphic arts) --- Graphics --- Art --- Design --- grafische vormgeving, volgens thema, info/bewegwijzering --- Information systems --- departement Beeldende Kunst 09 --- diagram --- 766.32.044 --- Grafische industrie en ontwerp ; beeld ; illustratie ; thema's ; infographics --- communication design