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Information retrieval --- Bibliotheken--Diensten voor de lezers --- Bibliothèques--Services pour les lecteurs --- Diensten voor de lezers in bibliotheken --- Lecteurs [Services pour les ] dans les bibliothèques --- Lezers [Diensten voor de ] in bibliotheken --- Reference services (Libraries) --- Services pour les lecteurs dans les bibliothèques --- 025.5 --- Inlichtingenwerk. Reference services --- 025.5 Inlichtingenwerk. Reference services

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Printing --- Typographie --- Handbooks, manuals, etc. --- Guides, manuels, etc --- AA / International- internationaal --- 338.755.2 --- 028 --- Drukkerij en uitgeverij --- Lectuur. Adviezen voor de lezers. Snel lezen

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This provocative book shows how media institutions define their audiences and how these definitions shape the work of organizations within them. Leading scholars show that the audience definitions-in-use in each sector shape modern media. Receivers, they argue, are constituted as institutionally-effective audiences that have social meaning and//or economic value within the system. These include measured audiences, generated by research services, sold by media channels and bought by advertisers; specialized or segmented audiences whose particular interests are anticipated or created and then met by content producers; and hypothesized audiences whose interest, convenience and necessity are presumably protected by regulators.

Mass media --- Médias --- Audiences. --- Economic aspects. --- Publics --- Aspect économique --- 316.775.4 --- #SBIB:309H400 --- Publieksgroepen in het communicatieproces: toehoorders, toeschouwers, lezers --- Media en publieksgroepen: algemene werken --- 316.775.4 Publieksgroepen in het communicatieproces: toehoorders, toeschouwers, lezers --- Médias --- Aspect économique --- Audiences, Mass media --- Audiences --- Economic aspects --- Social aspects --- Mass media Economic aspects --- Mass media - Audiences --- Mass media - Economic aspects

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Feminist literary criticism. --- Feminism and literature. --- Critique féministe --- Féminisme et littérature --- 82:396 --- 028-055.2 --- Literatuur en feminisme --- Vrouwelijke lezers --- 028-055.2 Vrouwelijke lezers --- 82:396 Literatuur en feminisme --- Critique féministe --- Féminisme et littérature --- Feminism and literature --- Feminist literary criticism --- Literary criticism, Feminist --- Feminist criticism --- Literature --- Women authors --- Literature and feminism

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Cultuurgeschiedenis: Verlichting; Aufklärung --- 930.85.48 Cultuurgeschiedenis: Verlichting; Aufklärung --- Books and reading --- Popular culture --- Livres et lecture --- Culture populaire --- History --- Histoire --- 028-055.2 --- 028 --- 027.1 --- 930.85.48 --- 027.1 Particuliere bibliotheken. Familiebibliotheken. Personenbibliotheken --- Particuliere bibliotheken. Familiebibliotheken. Personenbibliotheken --- 028 Lezen. Lectuur --- Lezen. Lectuur --- 028-055.2 Vrouwelijke lezers --- Vrouwelijke lezers