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Public health policy can contribute significantly to the improvement of an individual’s health. But how and by which means can this goal be achieved? Under the influence of behavioural economics, allegedly “mild” regulatory instruments such as incentives and nudges are increasingly being used to influence individual behaviour. However, the use of behavioural economics in public health regulation can threaten individual freedoms; the state should be required to justify such regulatory action. But is it the state’s responsibility to improve the health of the individual? In order to answer this question, this dissertation examines the rationale behind public health policy, systemises the different regulatory instruments used to influence individual health behaviour, and reveals their potential to interfere with personal freedoms. Thereafter, it sheds light on the possible justifications for such state actions.

Krankheitsprävention --- Public Health --- Paternalismus --- Prävention --- Nudging --- Verhaltenssteuerung --- Gesundheitsförderung

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This book presents different articles focused on the role of nutritional properties and/or health-related claims on choice preferences, choice behavior, healthy eating/healthy diet, and the willingness to pay for certain foods.

allergen --- n/a --- consumer home-test --- cereal grains --- non-communicable diseases --- health information --- trans-fatty acids --- health halo --- Aragón --- nutritional knowledge --- WTP --- Food Neophobia Scale (FNS) --- qualitative --- choice architecture --- plant extract --- organic consumer choices --- loglinear analysis --- exposure time --- purchase intentions --- food labelling --- functional ingredients --- greenhouse gas emissions --- non-communicable disease --- functional food --- food labels --- dietary fiber --- dining environment --- food choices --- changes in quality --- random forest --- local --- labeling --- segmentation --- cluster analysis --- nudging --- policy --- green tea --- United Kingdom --- health --- menu --- perceptions --- nutritional labels --- consumer research --- vitamins --- quantile regression --- nutritional claims --- information --- market success --- red wine --- qualified health claim --- alcohol content --- cross-cultural comparison --- health attitudes --- environmental information --- health consciousness --- nutrition claims --- health claim --- choice experiment --- organic dried strawberries --- emotional eating --- Brexit --- claim --- food choice --- pastries --- nutrition claim --- a discrete choice-based experiment --- trade-offs --- campus --- sustainability --- food neophobia --- nutrition --- lycopene --- nutrient labels --- yoghurt --- claims --- ultra-processed food products --- health claims --- willingness to pay --- changes in prices --- binary logistic regression --- new product development --- carrier foods --- consumer behavior --- college students --- focus groups --- clean labels --- consumer heterogeneity --- consumer --- organic --- consumer choice --- biscuits --- packaging --- label --- portion size --- older adult --- visual appraisal --- willingness to purchase --- experimental auction --- cancer --- consumer preferences --- Aragón