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ISBN: 1591395267 9781591395263 Year: 2006 Publisher: Boston (Mass.) Harvard Business School Pub.
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Business policy --- Market research --- Industrial management --- Profit --- Profit.
Book
ISBN: 1282756265 9786612756269 0470886641 1118267877 0470886773 0470886765 Year: 2010 Publisher: Hoboken, N.J. : John Wiley & Sons,
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An investor's guide to understanding the most elusive (yet most important) aspect of successful investing - yourself. Why is it that the investing performance of so many smart people reliably and predictably falls short? The answer is not that they know too little about the markets. In fact, they know too little about themselves. Combining the latest findings from the academic fields of behavioral finance and experimental psychology with the down-and-dirty real-world wisdom of successful investors, Drs. Richard Peterson and Frank Murtha guide both new and experienced investor
Investment advisors --- Investments --- Stockbrokers --- Financial planners --- Psychology. --- Psychological aspects.
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ISBN: 1118108345 9786613320711 1283320711 Year: 2011 Publisher: Hoboken : Wiley,
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Praise for Market Psych ""MarketPysch is an important step in taking the field of behavioral finance from the quaint and theoretical to the powerful and practical. Backed by the new research in neuroscience and loaded with techniques tailored to your individual investor personality type, this book is a must-read for the active investor.""-Stephen M. Horan , PhD, CFA, Head, Professional Education Content and Private Wealth, CFA Institute ""As someone whose work in the 1970's and 1980's first highlighted the importance of the prefrontal cortex and limbic system to financial decision making, I can
Investment advisors --- Investments --- Stockbrokers --- Financial planners --- Psychology --- Psychological aspects
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