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An indispensable resource for both practitioners and students alike, the handbook brings together a review of what public opinion is, what role it has in a society, how it changes and by what it is affected, how it can be measured and what impact it has.
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"When the global economy and world order become uncertain, where do we look for a sense of where things are heading? Can the World Be Wrong? lays out a compelling case for looking to long-term trends in global public opinion to help predict the future. Written by a pioneer of global polling, the book is provocatively illustrated by decade-long public opinion trends across 20 countries, on subjects ranging from geopolitics, globalization, the economy, the role of companies and the UN, to changing consumer trends and the future of democracy in the 21st century.Doug Miller, the founder and Chairman of the global research consultancy GlobeScan Inc., offers 30 never-before-released global opinion polls that inform this exposé of where the world may be headed.This essentially optimistic book delivers a fascinating briefing on below-the-radar trends that business leaders and policy-makers follow closely and thoughtful citizens need to understand. Miller brings his topics alive with behind-the-scenes looks at the World Economic Forum in Davos, the World Social Forum in Porto Alegre (Brazil), the International Business Leaders Forum in London, the United Nations Headquarters in New York, the White House, and boardrooms around the world.Can the World be Wrong? reveals what we really think of our leaders, businesses and policy-makers, and what this might all say about where we're headed in the 21st century. The book is essential reading for leaders, managers, policy-makers and researchers seeking to understand the power of global opinion and the implications it may have."--Provided by publisher.
Public opinion polls. --- Public opinion. --- Social history.
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Presidents --- Election forecasting --- Election --- Elections --- Forecasting, Election --- Straw votes --- Forecasting --- Public opinion polls --- Exit polling (Elections) --- Presidency --- Heads of state --- Executive power
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Metal powders are just a tiny fraction of the global metals industry, yet they play a key role in such high-profile sectors as cars and consumer electronics. The global value of metal powder consumption has risen since 2000 to over 3.7 billion from under 3 billion. Part of this increase is due to recently escalating primary metal prices. The increase in overall tonnage shipped is in the order of 20%. This fourth edition of Metal Powders: A Global Survey of Production, Applications & Markets 2001 - 2010 has been completely revised to include the most up-to-date information available, in order
Metal powders industry. --- Market surveys. --- Retail trading areas --- Advertising --- Consumption (Economics) --- Economic surveys --- Marketing research --- Advertising campaigns --- Consumer behavior --- Public opinion polls --- Metal trade --- Surveys
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This title maps the theory and practice of a uniquely innovative and rigorous multinational attitudinal social survey. It is essential reading for researchers across the social sciences that have an interest in the design, planning or interpretation of cross-national social surveys.
Public opinion polls --- Public opinion --- Sondages d'opinion --- Opinion publique --- #SBIB:303H34 --- Opinion polls --- Polls, Public opinion --- Public opinion research --- Straw votes --- Social surveys --- Market surveys --- Kwalitatieve methoden: grondige gevallenstudie, casework, social work --- Research --- Quantitative methods in social research --- European Union --- Public opinion polls - Europe --- Public opinion - Europe
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Politicians, government officials, and public relations officers lean heavily on polling when fashioning public policy. Proponents say this is for the best, arguing that surveys bring the views of citizens closer to civic officials. Critics decry polling's promotion of sycophantic politicians who pander to the whims of public sentiment, or, conversely, the use of surveys by special interest groups to thwart the majority will. Similar claims and criticisms were made during the early days of polling. When George Gallup began polling Americans in 1935, he heralded it as a bold step in popular democracy. The views of ordinary citizens could now be heard alongside those of organized interest groups. When brought to Canada in 1941, the Gallup Poll promised similar democratic rejuvenation. In actual practice, traditionally disadvantaged constituencies such as women, the poor, French Canadians, and African Americans were often heavily underrepresented in Gallup surveys. Preoccupied with election forecasting, Gallup pollsters undercounted social groups thought less likely or unable to vote, leading to a considerable gap between the polling results of the sampled polity and the opinions of the general public.Examining the origins and early years of public opinion polling in Canada, Robinson situates polling within the larger context of its forerunners - market research surveys and American opinion polling - and charts its growth until its first uses by political parties.
Public opinion polls --- Marketing research --- History. --- Canada --- Politics and government --- Market research --- Marketing --- Markets --- Opinion polls --- Polls, Public opinion --- Public opinion --- Public opinion research --- Straw votes --- Research --- Research, Industrial --- Social surveys --- Market surveys --- History --- E-books
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Marketing research --- Consumers --- Market surveys --- Methodology --- Research --- Methodology. --- Retail trading areas --- Customers (Consumers) --- Shoppers --- Market research --- Marketing --- Markets --- Advertising --- Consumption (Economics) --- Economic surveys --- Advertising campaigns --- Consumer behavior --- Public opinion polls --- Persons --- Research, Industrial --- Surveys
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Provides the demographics and spending patterns of American consumers. Includes data on education, health, housing, income, labor force participation, living arrangements, population, spending, and wealth.
Demographic surveys --- Market surveys --- Retail trading areas --- Advertising --- Consumption (Economics) --- Economic surveys --- Marketing research --- Advertising campaigns --- Consumer behavior --- Public opinion polls --- Population surveys --- Census --- Social surveys --- Surveys --- United States --- Population --- E-books --- Consumers
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