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At a glance, high fashion and feminism seem unlikely partners. Between the First and Second World Wars, however, these forces combined femininity and modernity to create the new, modern French woman. In this engaging study, Mary Lynn Stewart reveals the fashion industry as an integral part of women's transition into modernity. Analyzing what female columnists in fashion magazines and popular women novelists wrote about the "new silhouette," Stewart shows how bourgeois women feminized the more severe, masculine images that elite designers promoted to create a hybrid form of modern that both emancipated women and celebrated their femininity. She delves into the intricacies of marketing the new clothes and the new image to middle-class women and examines the nuts and bolts of a changing industry—including textile production, relationships between suppliers and department stores, and privacy and intellectual property issues surrounding ready-to-wear couture designs. Dressing Modern Frenchwomen draws from thousands of magazine covers, advertisements, fashion columns, and features to uncover and untangle the fascinating relationships among the fashion industry, the development of modern marketing techniques, and the evolution of the modern woman as active, mobile, and liberated.

Fashion merchandising --- Women's clothing industry --- European history --- History

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"In 1951, Alvin Cramer Segal, at the age of eighteen and without a formal education, started working in the factory of his stepfather's company in Montreal. Today he is the chairman and chief executive officer of the largest supplier of men's fine-tailored clothing in North America, and is considered an outstanding business and community leader, at the forefront of policy-making in Canada's apparel industry, with commitments to philanthropic efforts that echo his business accomplishments. In My Peerless Story, Segal recounts how he learned business from the collar down and from the ground up, transforming a family-owned business into one that would eventually come to license labels such as Ralph Lauren, Calvin Klein, and Michael Kors. Sharing anecdotes and personal experiences, Segal describes the history of garment manufacturing in Montreal and his intuitive strategies to leverage growth by improving fabrics, and adapting to innovative changes in the industry, eventually becoming the main inventory source of designer label suits to major department stores. Written from the heart, not a as handbook but rather as the story of a well-suited business career, My Peerless Story nonetheless includes relevant business lessons for the aspiring and inspired."--

Men's clothing industry --- Men's clothing industry. --- Clothing trade --- Segal, Alvin Cramer, --- Peerless Clothing (Firm) --- History.

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"This second edition of Design of Clothing Manufacturing Processes comprehensively addresses the design and planning of clothing manufacturing processes, beginning with the classification of clothing and discussion of its market, clothing sizing systems, and the key issues involved in developing a fashion collection. Special emphasis is placed on production planning and control, with detailed coverage of the processes of design, pattern making and cutting, joining techniques, work analysis, clothing manufacturing planning, and the behaviour, performance, and quality of materials critical to the development, planning, and control of manufacturing processes and the sale of garments."--

Ready-to-wear clothing industry. --- Clothing trade. --- Apparel industry --- Clothiers --- Clothing industry --- Fashion industry --- Garment industry --- Rag trade --- Textile industry --- Tailors --- Clothing trade --- Fashion design. --- Fashion design --- Environmental aspects.

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Clothing trade --- Information technology. --- Apparel industry --- Clothiers --- Clothing industry --- Fashion industry --- Garment industry --- Rag trade --- Textile industry --- Tailors

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Clothing trade --- Environmental aspects --- Environmental aspects. --- Apparel industry --- Clothiers --- Clothing industry --- Fashion industry --- Garment industry --- Rag trade --- Textile industry --- Tailors