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Market segmentation : how to do it, how to profit from it.
Authors: ---
ISBN: 0333733703 033373369X 9780333733691 Year: 1998 Publisher: Basingstoke Macmillan


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Dienstenmarketing
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ISBN: 9026728115 Year: 1998 Publisher: Deventer Kluwer

Museum strategy and marketing: designing missions, building audiences, generating revenue and resources
Authors: ---
ISBN: 0787909122 Year: 1998 Publisher: San Francisco Jossey-Bass Publishers

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