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Le marketing multicanal : 6 étapes pour digitaliser son marketing et booster ses ventes
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ISBN: 9782212561791 Year: 2015 Publisher: Parijs Eyrolles

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Handboek e-business : Digitaal in het centrum van elke strategie
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ISBN: 9789462365483 9789462742550 Year: 2015 Publisher: Amsterdam Boom uitgevers

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Beter presterende bedrijven vinden voortdurend manieren om de input van klanten te verzamelen en te gebruiken. Zij creëren daarmee waarde voor hun klanten, medewerkers, investeerders en voor de samenleving. De winnaars van de toekomst zijn bedrijven die online en offline echt weten te integreren.   Handboek e-business gaat over de invloed van ICT op vandaag én morgen. De toekomst is ‘connected’, mensen en machines zijn via internet met elkaar verbonden. Hoe kunnen bedrijven omgaan met de enorme explosie aan data, om zo producten en diensten te kunnen personaliseren? Niet langer zien we ICT aan de zijlijn als dienstverlener. ICT is ‘top of mind’ bij directie, marketing en andere disciplines. Handboek e-business geeft de manager vele voorbeelden en handvatten om ‘digitaal’ in het centrum te plaatsen van elke strategie. De volgende onderwerpen komen onder meer aan bod: management en e-business, strategie, ondernemingsplan en risicokapitaal, digitale marketing, logistiek, de zakelijke markt en Customer Relationship Management.


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Oracle e-business suite R12.x HRMS - a functionality guide : design, implement, and build an entire end-to-end HR management infrastructure with Oracle e-business suite
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ISBN: 1782177396 1782177388 9781782177388 9781782177395 Year: 2015 Publisher: Birmingham, England ; Mumbai, [India] : Packt Publishing,

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If you are a developer or functional consultant of Oracle's E-Business Suite HRMS who wants to learn the logical flow of the processes involved in human resources and where Oracle HCM fits into the overall enterprise structure, then this book is for you. Basic knowledge of Oracle's E-Business Suite components is essential.


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Basisboek online marketing
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ISBN: 9789001850951 9789001850968 9001850960 Year: 2015 Publisher: Groningen Noordhoff Uitgevers

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Information Granularity, Big Data, and Computational Intelligence
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ISBN: 331908254X Year: 2015 Publisher: Cham : Springer International Publishing : Imprint: Springer,

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The recent pursuits emerging in the realm of big data processing, interpretation, collection and organization have emerged in numerous sectors including business, industry, and government organizations. Data sets such as customer transactions for a mega-retailer, weather monitoring, intelligence gathering, quickly outpace the capacities of traditional techniques and tools of data analysis. The 3V (volume, variability and velocity) challenges led to the emergence of new techniques and tools in data visualization, acquisition, and serialization. Soft Computing being regarded as a plethora of technologies of fuzzy sets (or Granular Computing), neurocomputing and evolutionary optimization brings forward a number of unique features that might be instrumental to the development of concepts and algorithms to deal with big data. This carefully edited volume provides the reader with an updated, in-depth material on the emerging principles, conceptual underpinnings, algorithms and practice of Computational Intelligence in the realization of concepts and implementation of big data architectures, analysis, and interpretation as well as data analytics. The book is aimed at a broad audience of researchers and practitioners including those active in various disciplines in which big data, their analysis and optimization are of genuine relevance. One focal point is the systematic exposure of the concepts, design methodology, and detailed algorithms. In general, the volume adheres to the top-down strategy starting with the concepts and motivation and then proceeding with the detailed design that materializes in specific algorithms and representative applications. The material is self-contained and provides the reader with all necessary prerequisites and, augments some parts with a step-by-step explanation of more advanced concepts supported by a significant amount of illustrative numeric material and some application scenarios to motivate the reader and make some abstract concepts more tangible.   .


Digital
E-business
Authors: --- --- --- --- --- et al.
ISBN: 9789001811235 9789001855413 9001855415 Year: 2015 Publisher: Groningen Noordhoff Uitgevers

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Basisboek online marketing : van strategie tot conversie
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ISBN: 9789001850951 9789001850968 9001850960 Year: 2015 Publisher: Groningen Noordhoff Uitgevers

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Security in Computing and Communications : Third International Symposium, SSCC 2015, Kochi, India, August 10-13, 2015. Proceedings
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ISBN: 9783319229157 9783319229140 9783319229164 Year: 2015 Publisher: Cham Springer International Publishing

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This book constitutes the refereed proceedings of the International Symposium on Security in Computing and Communications, SSCC 2015, held in Kochi, India, in August 2015. The 36 revised full papers presented together with 13 short papers were carefully reviewed and selected from 157 submissions. The papers are organized in topical sections on security in cloud computing; authentication and access control systems; cryptography and steganography; system and network security; application security.


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Income Shocks and Conflict : Evidence from Nigeria
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Year: 2015 Publisher: Washington, D.C., The World Bank,

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This paper extends the micro evidence on the impact of income shocks on civil conflict using data across Nigerian states over the past decade. The paper uses an innovative empirical strategy matching household survey, oil production, and domestic and international price data to capture three separate channels linking income changes to conflict. Price increases of consumed items have a significant conflict-inducing effect consistent with the hypothesis that they reduce real incomes and thus the opportunity cost of fighting. Failure to include this consumption impact severely biases (toward zero) the conflict-reducing effect of price rises of agricultural commodities via production. In addition, oil price hikes increase conflict intensity in oil producing areas, consistent with the "rapacity" hypothesis. However, this effect disappears in the period after the agreement granting amnesty to militant groups in oil-producing areas. The paper also discusses the importance of factors mediating the impact of the shocks on conflict and a number of policy implications following the analysis. Finally, the empirical strategy is employed to unveil a strong relationship between income shocks and violence in the current Boko Haram conflict. The analysis suggests some policy implications, which may be relevant for the Nigerian context and beyond.


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Income Shocks and Conflict : Evidence from Nigeria
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Year: 2015 Publisher: Washington, D.C., The World Bank,

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This paper extends the micro evidence on the impact of income shocks on civil conflict using data across Nigerian states over the past decade. The paper uses an innovative empirical strategy matching household survey, oil production, and domestic and international price data to capture three separate channels linking income changes to conflict. Price increases of consumed items have a significant conflict-inducing effect consistent with the hypothesis that they reduce real incomes and thus the opportunity cost of fighting. Failure to include this consumption impact severely biases (toward zero) the conflict-reducing effect of price rises of agricultural commodities via production. In addition, oil price hikes increase conflict intensity in oil producing areas, consistent with the "rapacity" hypothesis. However, this effect disappears in the period after the agreement granting amnesty to militant groups in oil-producing areas. The paper also discusses the importance of factors mediating the impact of the shocks on conflict and a number of policy implications following the analysis. Finally, the empirical strategy is employed to unveil a strong relationship between income shocks and violence in the current Boko Haram conflict. The analysis suggests some policy implications, which may be relevant for the Nigerian context and beyond.

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