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Following the 1960s, the decade's focus on consciousness-raising transformed into an array of intellectual projects far afield of movement politics. The mind's powers came to preoccupy a range of thinkers and writers: ethicists pursuing contractual theories of justice, radical ecologists interested in the paleolithic brain, cultists, and the devout of both evangelical and New Age persuasions. This book presents a boldly revisionist argument about the revival of subjectivity in postmodern American culture, connecting familiar figures within the intellectual landscape of the 1970s who share a commitment to what the book calls 'neo-idealism' as a weapon in the struggle against discredited materialist and behaviorist worldviews.

Literature --- Neoliberalism in popular culture. --- Belles-lettres --- Western literature (Western countries) --- World literature --- Philology --- Authors --- Authorship --- Literature and philosophy --- Philosophy and literature --- Popular culture --- Philosophy. --- Philosophy --- Theory --- Nineteen seventies --- Libertarianism in literature. --- Social values. --- Self-consciousness (Awareness) --- Autonomy (Philosophy) --- History. --- Self-awareness --- Self-consciousness --- Consciousness --- Values --- 1970s --- 70s (Twentieth century decade) --- Seventies (Twentieth century decade) --- Twentieth century --- cults in the seventies, libertarianism after the sixties, idealism in modern society, subjectivity in postmodern american culture.