TY - BOOK ID - 131725004 TI - Marketing communications : touchpoints, sharing and disruption AU - Fill, Chris AU - Turnbull, Sarah PY - 2019 SN - 9781292234977 9781292235011 9781292235004 PB - Harlow Pearson DB - UniCat KW - Applied marketing KW - Mass communications KW - merken KW - PR (public relations) KW - internationale communicatie KW - marketingcommunicatie KW - reclame KW - verkoop KW - sponsoring UR - https://www.unicat.be/uniCat?func=search&query=sysid:131725004 AB - ER -