TY - BOOK ID - 19436032 TI - Guide to Business Planning AU - Zehle, Stefan. AU - Friend, Graham. PY - 2008 SN - 1846681227 1847651151 PB - London : Economist Books, DB - UniCat KW - Management KW - Business & Economics KW - Management Theory KW - forretningsplanlægning KW - økonomi UR - https://www.unicat.be/uniCat?func=search&query=sysid:19436032 AB - A comprehensive guide to various aspects of preparing and using a business plan. It includes tools for analysing the market, customers, competitors, and the business environment; techniques for examining and choosing between alternative strategic options; and a business planning model to help prepare financial forecasts. ER -