TY - BOOK ID - 37790963 TI - Methods in consumer research. AU - Ares, Gaston AU - Varela, Paula PY - 2018 SN - 0081017448 008101743X 9780081017449 9780081017432 PB - Duxford, United Kingdom DB - UniCat KW - Consumers KW - Consumer behavior. KW - Research. KW - Behavior, Consumer KW - Buyer behavior KW - Decision making, Consumer KW - Human behavior KW - Consumer profiling KW - Market surveys KW - Consumer research UR - https://www.unicat.be/uniCat?func=search&query=sysid:37790963 AB - ER -