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Multinational media companies increasingly look to China as a highly important market for the future, but with what degree of confidence should they do so? Media in China is about a new kind of revolution in China - a revolution in which rapidly commercializing media industries confront slow-changing power relations between political, social and economic spheres. This interdisciplinary collection draws on the expertise of industry professionals, academic experts and cultural critics. It offers a variety of perspectives on audio-visual industries in the world's largest media market. In

Mass media --- Mass media policy --- Mass media and state --- State and mass media --- Communication policy --- Government policy --- S11/1400 --- S17/2000 --- S11/1520 --- S10/0595 --- S10/0585 --- S10/0835 --- China: Social sciences--Mass media: general --- China: Art and archaeology--Film --- China: Social sciences--Television --- China: Economics, industry and commerce--Advertising --- China: Economics, industry and commerce--Marketing (including consumption) --- China: Economics, industry and commerce--Postal service and telecommunications: since 1949 (including E-commerce) --- Médias --- Politique gouvernementale