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Foundations of marketing theory: toward a general theory of marketing
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Author: Hunt, Shelby D.
ISBN: 0765609304 0765609290 Year: 2002 Publisher: Armonk, N.Y. Sharpe
ISBN: 0765609304 0765609290 Year: 2002 Publisher: Armonk, N.Y. Sharpe
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Abstract
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Marketing --- Marketing.
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