TY - BOOK ID - 2311197 TI - Handbook of modern marketing PY - 1986 SN - 0070088543 PB - New York Paris Toronto McGraw-Hill Book Co. DB - UniCat KW - Marketing KW - Addresses, essays, lectures UR - https://www.unicat.be/uniCat?func=search&query=sysid:2311197 AB - ER -