TY - BOOK ID - 142826394 TI - Demand-driven forecasting : a structured approach to forecasting AU - Chase, Charles. AU - Wiley Online Library (Servicio en lĂnea) PY - 2013 SN - 1118735579 1118691865 1118735641 PB - Hoboken, N.J. : Wiley, DB - UniCat KW - Economic forecasting. KW - Business forecasting. KW - Forecasting. UR - https://www.unicat.be/uniCat?func=search&query=sysid:142826394 AB - An updated new edition of the comprehensive guide to better business forecasting Many companies still look at quantitative forecasting methods with suspicion, but a new awareness is emerging across many industries as more businesses and professionals recognize the value of integrating demand data (point-of-sale and syndicated scanner data) into the forecasting process. Demand-Driven Forecasting equips you with solutions that can sense, shape, and predict future demand using highly sophisticated methods and tools. From a review of the most basic forecasting methods to the most a ER -