TY - BOOK ID - 6191478 TI - Consumer market research handbook. AU - Worcester, Robert M. AU - Downham, John PY - 1986 SN - 0077070755 9780077070755 PB - McGraw-Hill DB - UniCat KW - Marketing research KW - Marketing research - Addresses, essays, lectures UR - https://www.unicat.be/uniCat?func=search&query=sysid:6191478 AB - ER -