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Book
The art of social selling : finding and engaging customers on Twitter, Facebook, LinkedIn, and other social networks
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ISBN: 0814433332 Year: 2014 Publisher: New York : American Management Association,

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Abstract

Companies that aren't selling socially...are selling themselves short.

Starting an online business all-in-one desk reference for dummies
Authors: ---
ISBN: 0470483695 9780470483695 9780470483701 0470483709 9780470483879 0470483873 9780470431962 0470431962 Year: 2009 Publisher: Indianapolis, IN : Wiley Pub.,

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If you've thought of starting an online business or if you're already selling online, here's how to get your share of online customers. This second edition of Starting an Online Business All-in-One For Dummies covers everything from creating a business plan and building a customer-friendly site to marketing with Facebook and MySpace. There's even a section about setting up shop in the virtual world of Second Life. Eleven handy minibooks cover online business basics, legal and accounting, Web site design, online and operating, Internet security, boosting sales, retail to e-tail, storef


Book
E-business.
Authors: ---
ISBN: 9780470198575 Year: 2009 Publisher: Hoboken : Wiley,

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For anyone thinking about starting an online business, this resource provides all the steps needed to take an idea and turn it into reality. Wiley Pathways E-Business begins by discussing the legal considerations involved in launching the business as well as tips for acquiring the necessary financing. It also delves into the techniques to follow for operating the e-business, including selecting the right products, managing inventory, creating a marketing plan, and more. The book then covers how to create a secure Web site that can track customer data. Part 1: Getting Started in E-Business. 1. An Introduction to E-Business. 2. The Law, Ethics, and Consumer Policies. 3. Planning an E-Business. 4. Financing and Launching an E-Business. 5. Accounting and Taxes. Part 2: Operating an E-Business. 6. Online Revenues and Payments. 7. Products, Inventory, and Fulfillment. 8. Marketing an E-Business. 9. Effectively Using Search Engines. 10. E-Business Customer Service. Part 3: Creating and Operating a Website. 11. Equipment, Software, and Web Hosting. 12. Successful Web Site Design. 13. Tracking and Analyzing Customer Data. 14. E-Business Security. Glossary. Credits. Index.

Keywords

E-business. --- E-commerce.


Book
Starting an online business all-in-one
Authors: ---
ISBN: 1119648459 Year: 2020 Publisher: Hoboken, New Jersey : For Dummies,

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The tools you need to follow your dream of starting and running an online business! With the right knowledge and resources, you can take action to start the online business you’ve been dreaming of.  This comprehensive guide provides tips and tricks for turning your dream into a reality. The sixth edition of Starting an Online Business: All-in-One For Dummies will teach you the basics and beyond. It will prepare you to set up your business website, offer your products in an online store, and keep accurate books. The authors help you navigate the primary legal, accounting, and security challenges related to running an online business. Fund your business for success and future growth Use SEO strategically to drive traffic to a well-designed site Market your business effectively as an entrepreneur Stand out, build customer relationships, and sell on social media Keep up with ecommerce trends to stay a step ahead With some guidance, you can find your market niche, create a business plan, and decide on a revenue model. Then, it’s time to set up shop! Starting an Online Business can help bring your dream of an online business to life and guide you on the road to success.


Book
Starting an Online Business All-In-One for Dummies.
Authors: ---
ISBN: 9781119648451 Year: 2020 Publisher: Newark John Wiley & Sons, Incorporated

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Keywords

E-books


Book
Starting an online business : all-in-one
Authors: ---
Year: 2017 Publisher: Hoboken, New Jersey : John Wiley & Sons, Inc.,

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Start a successful online business--and be your own boss! Being an online entrepreneur means more than just building a website--and this book breaks down everything you need to know to be successful. Inside, you'll get plain-English explanations and easy-to-follow instruction on online business basics, legal and accounting issues, website design, Internet security, boosting sales, e-commerce, and so much more. While the ideas and concepts behind starting an online business are tried and true, the tools available to entrepreneurs change and evolve quickly--and often.

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