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Book
Mergers and Acquisitions as Strategic Methods of Business Development in the Global Automobile Industry : An Analysis of Five Cases
Authors: --- --- ---
ISBN: 0773429956 Year: 2010 Publisher: Lewiston : The Edwin Mellen Press,

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Abstract

This book examines one set of processes, mergers and alliances, which have underpinned changes in the automobile industry. Merger and alliance activity is explored against the long term economic forces which have shaped the industry. Whilst short term crises catch the headlines, the long term perspective forms the backdrop for understanding the processes of change.

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