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SCM is a rapidly emerging paradigm that is transforming the organisation of business operations as firms seek ever new and innovative ways of finding the elusive mantra of competitive advantage. Little work to date has been undertaken on the creative sector. This e-book hopes to address this, by offering some interesting and informative exploratory work in different areas of the sector. One aim was to offer some insights and lessons that could be drawn on by the wider business community.

Business logistics. --- Industrial management.

Choose an application

• Reference Manager
• EndNote
• RefWorks (Direct export to RefWorks)

Choose an application

• Reference Manager
• EndNote
• RefWorks (Direct export to RefWorks)

From the viewpoint of newspaper organizations the main competitive media has shrunk to only one, the internet. But the effect of this innovation has been devastating in capturing the vast majority of the advertising revenues on which newspapers have depended. The larger the internet-based media became the more newspapers and other media shrank. Pairing an academic and former industry news manager, this textbook assesses the situation in which the regional news media industry finds itself, and explores methods, processes and techniques, which might usefully be introduced to help the news media firm secure a viable future. In focusing on newspapers, magazines, TV and radio, the work is filled with real-life examples and interviews with news media managers, illustrating how management is being conducted in this age of turbulence. The goal is to give students practice in solving complex strategic problems and to provide them with a series of intellectual and professional exercises. Their method of using case studies will enable students to explore in detail key theoretical issues before applying them to real life management settings.

Online journalism. --- News web sites --- Press. --- Reporters and reporting. --- Journalisme en ligne --- Sites Web de nouvelles --- Presse --- Reporters et reportage --- News Web sites. --- #SBIB:309H1012 --- #SBIB:309H1013 --- Newspaper reporting --- Journalism --- Newspapers --- Media, News --- Media, The --- News media --- Publicity --- Periodicals --- Internet news sites --- Online news sites --- Web news sites --- Web sites --- Electronic journalism --- Internet journalism --- Digital media --- Media: communicatiepolitieke aspecten / mediabeleid (nationaal en internationaal) --- Media algemeen: bedrijfseconomische aspecten, productie- en distributiestructuren --- Online journalism --- News Web sites --- Press --- Reporters and reporting