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This book deals with the various ways Netflix reconceptualises television as part of the process of TV IV. As television continues to undergo a myriad of significant changes, Netflix has proven itself to be the dominant force in this development, simultaneously driving a number of these changes and challenging television’s existing institutional structures. This comprehensive study explores the pre-history of Netflix, the role of binge-watching in its organisation and marketing, and Netflix’s position as a transnational broadcaster. It also examines different concepts of control and the role these play in the history of ancillary technologies, from the remote control to binge-watching as Netflix’s iteration of giving control to the viewers. By focusing on Netflix’s relationship with the linear television schedule, its negotiations of quality and marketing, as well as the way Netflix integrates into national media systems, Netflix and the Re-invention of Television illuminates the importance of Netflix’s role within the processes of TV IV. .

Culture --- Motion pictures and television. --- Cultural and Media Studies. --- Film and Television Studies. --- Digital/New Media. --- Moving-pictures and television --- Television and motion pictures --- Television --- Cultural studies --- Study and teaching. --- Netflix (Firm) --- Television broadcasting --- Streaming video --- Technological innovations --- Streaming videos --- Video streaming --- Streaming technology (Telecommunications) --- Telecasting --- Television industry --- Broadcasting --- Mass media --- Digital media. --- Screen Studies. --- Electronic media --- New media (Digital media) --- Digital communications --- Online journalism --- Streaming video. --- Technological innovations.

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'Binge-watching' has become an umbrella term for a number of analytical questions in contemporary television studies, serving to describe the structure, marketing and publication model of Netflix and other streaming platforms. Because the term describes a range of different ideas linked to streaming television programming, research on binge-watching can bring together a number of different and related questions. This edited collection explores binge-watching and its role in contemporary television from the perspectives of fan studies, audience research, transnational television studies and narratology.

Binge watching (Television) --- Television --- Research --- Methodology. --- Radio vision --- TV --- Artificial satellites in telecommunication --- Electronic systems --- Optoelectronic devices --- Telecommunication --- Astronautics --- Binge viewing (Television) --- Television binge watching --- Optical communication systems

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“Updating the successful 2018 book, this new edition of Mareike Jenner’s work is a must-read for those wanting to understand the cultural significance of SVoD television, a phenomenon powerfully shaped by Netflix. Identifying the central innovations exploited by Netflix in particular – technology-driven changes in audience-provider interfaces, on-demand delivery and binge-watching, and unprecedented transnational engagement – this book unlocks and probes the capacities that most distinguish the television era that Jenner was first to label ‘TV IV’, making a cutting-edge contribution to contemporary TV Studies.” —Trisha Dunleavy, Associate Professor in Media Studies and Communication, Te Herenga Waka/Victoria University of Wellington, New Zealand This book deals with the ways Netflix influenced the contemporary television landscape and built the infrastructures of streaming. It focusses on various ways Netflix reconceptualises television as part of the process of TV IV. As television continues to undergo a myriad of changes, Netflix has proven itself to be the dominant force in this development, simultaneously driving a number of these changes and challenging television’s existing institutional structures. This comprehensive study explores the pre-history of Netflix, the role of binge-watching in its organisation and marketing, and Netflix’s position as a transnational broadcaster. Netflix and the Re-invention of Television illuminates the importance of Netflix’s role within the processes of TV IV. This Second Edition highlights the role Netflix plays in the so-called streaming wars and incorporates recent research in television studies. It also re-evaluates the companies’ incorporation of issues of diversity in its focus on middlebrow television. The book also includes a new chapter on the transnational streaming franchise, networks of texts developed internal to platforms to build infrastructures of transnational streaming. Mareike Jenner is a Senior Lecturer in Media Anglia Ruskin University, UK. Her work focusses on streaming and contemporary television as well as issues of middlebrow culture. Her work includes the edited collection Binge-Watching and Contemporary Television Studies (2021) as well as the monograph American Detective Drama (Palgrave Macmillan, 2015) and the forthcoming Recycling Middlebrow Culture: Action TV Re-Boots (2024).

Television broadcasting. --- Digital media. --- Television Studies. --- Digital and New Media.

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This book deals with the various ways Netflix reconceptualises television as part of the process of TV IV. As television continues to undergo a myriad of significant changes, Netflix has proven itself to be the dominant force in this development, simultaneously driving a number of these changes and challenging television’s existing institutional structures. This comprehensive study explores the pre-history of Netflix, the role of binge-watching in its organisation and marketing, and Netflix’s position as a transnational broadcaster. It also examines different concepts of control and the role these play in the history of ancillary technologies, from the remote control to binge-watching as Netflix’s iteration of giving control to the viewers. By focusing on Netflix’s relationship with the linear television schedule, its negotiations of quality and marketing, as well as the way Netflix integrates into national media systems, Netflix and the Re-invention of Television illuminates the importance of Netflix’s role within the processes of TV IV. .

Higher education --- Mass communications --- Film --- Television play --- HO (hoger onderwijs) --- TV (televisie) --- sociale media --- film

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