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Gurus on marketing
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ISBN: 1854182439 1417595949 1854185306 9781417595945 9781854182432 9781854185303 9781854182388 1854182382 1280173858 9781280173851 9786610173853 6610173850 Year: 2003 Publisher: London : Thorogood,

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Abstract

This is a one-stop guide to the world's most influential writers on marketing. It summarises all the key concepts, theories and frameworks as well as the contribution of most of the world's leading experts.

Gurus on people management
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ISBN: 1854185314 1417596074 1280233672 1423787110 1845183258 1854183206 1854183257 Year: 2004 Publisher: London : Thorogood,

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Abstract

Managers have to manage people. It is the most difficult and yet the most rewarding function. This book is more than just a summary of the key concepts, it offers valuable insights into their application and value including national and international real-life case studies that reflect some of the key issues of managing people.


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Marketing & economics : an integrative approach to effective business decisions in the world of global marketing
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ISBN: 1622731166 9781622731169 9781622731176 1622731174 Year: 2019 Publisher: Wilmington, Delaware : Vernon Press,

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Management tool kit
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ISBN: 1280232897 9786610232895 1854181084 Year: 1999 Publisher: [Place of publication not identified] Thorogood Publishing

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When economics means business : the new economics of the information age
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ISBN: 0273637401 Year: 1999 Publisher: Londres : Financial times Pitman,

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Developing and managing talent: a blueprint for business survival
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ISBN: 1280173831 1423721322 1854182641 9786610173839 Year: 2004

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Keywords


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Developing and Managing Talent : A Blueprint for Business Survival
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ISBN: 1854185152 Year: 2004 Publisher: London : Thorogood Publishing,

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Shows how to develop talent within your staff and retain them in your company.

Managing performance ... In brief
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ISBN: 0750636076 Year: 1997 Publisher: Oxford Butterworth Heinemann

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Management ideas
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ISBN: 0750634502 Year: 1997 Publisher: Oxford Butterworth Heinemann

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The Management Tool Kit : Tools and Techniques That Work
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ISBN: 1854185535 Year: 1999 Publisher: London : Thorogood Publishing,

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Abstract

A guide to 47 key frameworks and tools for managers. The text includes coverage of: business strategy, evaluation and decision-making; bench-marking, Total Quality Management and business process re-engineering; managing time and stress; and managing people and performance.

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