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This is not a book on rhetoric in any narrow sense, but rather concerns its general ambiance and also some of its quite specific manifestations. The thirteen chapters that comprise the book move chronologically from the Renaissance up to the present time. Chapter 2 shows the continuity of verbal expression during the English Renaissance with earlier speech and thought patterns before the invention of writing. In the third chapter, a detailed report is given on the entire production of English-language books on rhetoric and poetic and literary criticism or theory during the Tudor age, from the late 15th through the beginning of the 17th century. The fourth chapter indicates the central significance of the art of memory. The chapters from 5 through 12 treat the interrelationships between social institutions and modes of thought and expression (Latin Language Study as a Renaissance Puberty Rite; Ramist Classroom Procedure and the Nature of Reality; Ramist Method and the Commercial Mind; Swift on the Mind: Satire in a Closed Field; Psyche and the Geometers; Associationist Critical Theory; J. S. Mill's Pariah Poet; Romantic Difference and the Poetics of Technology; and The Literate Orality of Popular Culture Today). The final chapter centers on the history of the humanities to show that they have not been the same in all ages, and that they are always in a state of crisis.

Oratory --- Expression --- Rhetoric --- Languages & Literatures --- Literature - General --- Language and languages --- Speaking --- Authorship --- Literary style --- Expressive behavior --- Eloquence --- Public speaking --- Reading --- Delsarte system --- Elocution --- Nonverbal communication --- Argumentation --- Oratory, Primitive --- Speeches, addresses, etc. --- Debates and debating --- Lectures and lecturing --- Persuasion (Rhetoric) --- Expression. --- Rhetoric. --- LITERARY CRITICISM / Semiotics & Theory.

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"Fighting for Life is a book about contest, the agonia of the Greek arena, and its roots in male life, especially academia. Ong describes this work as an 'excavation' which was prompted by his previous explorations of such areas as the characteristics of oral and literate cultures, Peter Ramus and his 16th-century intellectual milieu, and the early dominance and more recent decline of classical rhetoric in education. In Fighting for Life, he weaves the results of a year's study of agonistic structures running through the biological, social, and noetic worlds. Describing his text as an 'essay in noobiology,' the biological roots of human consciousness, Ong claims that 'contest has been a major factor in organic evolution and it turns out to have been a major, and seemingly essential, factor in intellectual development.' . . . The work is a valuable synthesis of a wide body of research and theory."-Rhetoric Society Quarterly

Competition (Psychology) --- Consciousness --- Human beings --- Life --- Sex differences (Psychology) --- Sociobiology --- 394 --- Homo sapiens --- Human race --- Humanity (Human beings) --- Humankind --- Humans --- Man --- Mankind --- People --- Hominids --- Persons --- Biologism --- Human biology --- Human evolution --- Psychology, Comparative --- Social evolution --- Sex (Psychology) --- Apperception --- Mind and body --- Perception --- Philosophy --- Psychology --- Spirit --- Self --- Competitive behavior --- Competitiveness (Psychology) --- Conflict (Psychology) --- Interpersonal relations --- Motivation (Psychology) --- 394 Ritueel. Openbaar leven. Maatschappelijk leven. Banketten. Volksfeesten. Carnaval. Spelen. Dansen. Optochten. Jaarmarkt. Kermissen. Ruiterfeesten --- Ritueel. Openbaar leven. Maatschappelijk leven. Banketten. Volksfeesten. Carnaval. Spelen. Dansen. Optochten. Jaarmarkt. Kermissen. Ruiterfeesten --- 394 Public life. Pageantry. Social life. Life of the people --- Public life. Pageantry. Social life. Life of the people --- Ritueel. Openbaar leven. Maatschappelijk leven. Banketten. Volksfeesten. Carnaval. Spelen. Dansen. Optochten. Jaarmarkt. Kermissen. Ruiterfeesten. --- Social aspects

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Communication orale --- Histoire --- Religion --- Culture --- Parole

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Logic. --- Ramus, Petrus,