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Nonprofit and business sector collaboration : social enterprises, cause-related marketing, sponsorships, and other corporate-nonprofit dealings
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Authors:
Samu, Sridbar
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Wymer, Walter W.
ISBN: 9780789019936 Year: 2003 Publisher: New York : Best Business Books,
ISBN: 9780789019936 Year: 2003 Publisher: New York : Best Business Books,
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Abstract
Keywords
Non-profit organisaties. --- Sociale marketing. --- Sponsoring.
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